Description: Through an innovative partnership, the airline is revitalizing public spaces in Detroit, Providence, and San Antonio. Look for more to come.
Source: Fortune.com
Date: Apr 03, 2014
Link: http://features.blogs.fortune.cnn.com/2014/04/03/southwest-placemaking/?iid=SF_F_River
Questions for Discussions:
- Explain the concept behind “placemaking” and why it has attracted corporate support.
- How does this action fit with corporate social responsibility to communities?
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