Description:Ã‚Â Five years after buying IBM’s PC unit, Lenovo’s a hit in China but still struggles for international success.
Source: CNNMoney.com Ã¢â‚¬â€œ video report
Questions for discussion:Ã‚Â
- Why do you think Lenovo has had so much trouble establishing its brand in the U.S. market?
- What does the success in China say about the company?
- What marketing advice would you suggest to management?