Posted by & filed under Part 1 Business in a Global Environment, Part 4: Marketing Management, Part 5 Managing Technology and Information, Part 6 Managing Financial Resources.

Description: Research In Motion Ltd. lost much of its remaining support on Wall Street Friday after the company took down its estimates for the May quarter, leaving some to wonder whether the wireless-device maker can win back support from investors who have been burned by the stock this year.


Date: 04/29/2011


Questions for discussion:

  • Why did RIM’s shares fall so drastically?
  • Do you think it is justified?
  • How much is this due to poor management decision-making?
  • Would you be a buyer of RIM now?

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