Description: CNN’s Fareed Zakaria reports that cars have gotten increasingly heavier and looks at one scientist’s design for the lighter car of the future.
Source: CNNMoney.com – video report
Date: Oct 19, 2012
Link: http://money.cnn.com/video/technology/2012/10/19/t-cars-guzzlers-diet.cnnmoney/
Questions for Discussions:
- What are the design implications of moving to the manufacturing of automobiles using light-weight materials?
- Do you think it would be an easy transfer for customers?
- What marketing message would you send out to buyers?
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