Description: Mobil is an Israeli company that’s developed an app that allows users to broadcast live from their smartphones.
Source: CNNMoney.com – video report
Date: May 15, 2014
Questions for Discussions:
- How can this app enhance the marketing power provided by social media?
- Do you think this app will open up new programming by entrepreneurs?
- What sort of programming do you think is likely to be launched with the growth of this app?