Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management.

Description: Chip Wilson, the billionaire from Vancouver, British Columbia, who famously fell out with Lululemon Athletica, the company he founded, made a stop in New York last month.


Date: Feb 02, 2016


Questions for discussion:

  • Which characteristics of a typical entrepreneur do you think Chip Wilson reveals in this report?
  • Do you think his new venture will match the level of success of Lululemon?
  • How are the two retailers similar and yet different?

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