Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management.

Description: Venture-capital firms are pouring money into e-bike and e-scooter startups, as the pandemic and social distancing measures escalate the popularity of urban mobility to help consumers and workers get around town.

Source: MarketWatch.com

Date: Sep 12, 2020

Link: https://www.marketwatch.com/story/coronavirus-places-alternative-transport-in-the-fast-lane-and-shifts-e-bike-and-scooter-development-into-high-gear-11599560318?mod=home-page

Questions for discussion:

  • Explain what is happening in this industry?
  • Do you think this is the beginning of a longer-term trend for consumers?

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