Posted by & filed under Part 1 Business in a Global Environment, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 5 Managing Technology and Information, Part 6 Managing Financial Resources.

Description: American Eagle shares tumbled Thursday after the company reported fiscal second-quarter revenue short of analysts’ estimates, as its e-commerce business decelerated compared with the prior year.

Source: – video report

Date: Sep 02, 2021


Questions for discussion:

  • Explain the problems retailers like American Eagle are facing as they adapt to the ever changing retail business environment.
  • What would you advise management of American Eagle do at this time?
  • Would you be an investor in the firm today?


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