Posted by & filed under Part 1 Business in a Global Environment, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 5 Managing Technology and Information, Part 6 Managing Financial Resources.

Description: There is a pandemic-fuelled bonanza for used cars in Canada that doesn’t seem to be going away anytime soon — with players in the market, new and old, taking notice.

Source: BNNBloomberg.ca – video report

Date: Nov 09, 2021

Link: https://www.bnnbloomberg.ca/used-car-bonanza-revving-up-in-canada-1.1679215

Questions for discussion:

  • What is the business model?
  • Explain the success of the firm?
  • How should management distinguish the firm from competitors?

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