Description: Adobe launched an advertising campaign Thursday that takes an unexpected tack in its ongoing feud with Apple: proclaiming, in huge letters, Adobe’s love for the computer giant. Alan Murray and Walt Mossberg discuss this latest development.
Source: Marketwatch.com – video report
ÂÂ
Date: 05/13/2010
Questions for discussion:
- Summarize the competitive conflict going on between Apple and Adobe.
- Why are the developers that write applications in Flash and other software so important to both firms?
- From a consumer’s point of view, how should the industry proceed with software and platform development?
Leave a Reply
You must be logged in to post a comment.