If your office has given you a BlackBerry for work purposes, you may soon be accessing your Google Apps Gmail, calendar, and contacts via the BlackBerry Enterprise Server. Source: CNET News Date: 8/21/2009 Keys: Marketing, market segmentation, new product development, technologies Link: http://news.cnet.com/8301-17939_109-10315236-2.html?tag=newsEditorsPicksArea.0 Questions for discussion: How does this new product development help RIM and… Read more »

Just when you were getting used to the idea of unmanned aerial vehicles patrolling the skies over your city, they’re beginning to enter buildings. Source: CNET News Date: 8/14/2009 Keys: Marketing, market segmentation, new product development, technologies Link: http://news.cnet.com/8301-17938_105-10309811-1.html?tag=mncol Questions for discussion: What are the possible market segments that could see uses for these products?… Read more »