Apple Unveils IBooks 2 to Help Boost IPad Usage in Schools
January 23, 2012 Edited by Brahm Canzer
Filed under Part 1 Business in a Global Environment, Part 4: Marketing Management, Part 5 Managing Technology and Information
Description: Apple Inc. introduced a service to make digital versions of textbooks available on the iPad and beef up the education content for the tablet computer as it gains popularity in classrooms.
Source: Businessweek.com
Date: 01/20/2012
Questions for discussion:
- What are the advantages and disadvantages of this sort of technology?
- Do you think this strategy will be successful?
- What are the issues that must be reconciled with students, schools, teachers, and authors?
