Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management.

Description: Sean Lupton-Smith’s Electric Bike Company wants to bring affordable and efficient transportation to the masses.

Source: Entrepreneur.com – video report

Date: Sep 12, 2019

Link: https://www.entrepreneur.com/article/339057

Questions for discussion:

  • How is this product concept different from competition?
  • Why has this start-up succeeded?
  • What obstacles were overcome?
  • Are there any great barriers to enter this business?

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management.

Description: Apple puts a lot of work into explaining the new iPhone 11 in as few words as possible.

Source: INC.com

Date: Sep 12, 2019

Link: https://www.inc.com/carmine-gallo/tim-cook-used-a-specific-communication-strategy-in-apples-iphone-keynote-heres-why-every-public-speaker-should-too.html?cid=hmside2

Questions for discussion:

  • Summarize what the report says about how best to communicate.
  • Do you think it makes sense? Explain.

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 5 Managing Technology and Information.

Description: Advancements in machine translation technology are helping consumers, gamers and small businesses

Source: MarketWatch.com

Date: Sep 12, 2019

Link: https://www.marketwatch.com/story/translation-technology-promises-to-break-down-the-language-barriers-of-international-commerce-2019-09-12?mod=mw_theo_homepage

Questions for discussion:

  • Why is this technology so significant for businesses all around the world?
  • What are the concerns management should be wary of?

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management.

Description: Roots Corp. shares slipped more than 15 per cent after the chief executive said lacklustre foot traffic and a challenging move to a new distribution centre weighed on its most recent quarterly results that missed expectations.

Source: BNNBloomberg.ca – video report

Date: Sep 12, 2019

Link: https://www.bnnbloomberg.ca/roots-tumbles-as-retailer-misses-q2-estimates-amid-challenging-foot-traffic-1.1314413

Questions for discussion:

  • Why is the firm having trouble establishing its brand?
  • What would you recommend?

Posted by & filed under Part 1 Business in a Global Environment, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 6 Managing Financial Resources.

Description: Daniel Zhang isn’t worried about replacing Jack Ma. He’s worried about replacing Alibaba.

Source: Bloomberg.com

Date: Sep 09, 2019

Link: https://www.bloomberg.com/news/articles/2019-09-09/alibaba-s-new-chair-says-he-ll-find-the-way-to-kill-his-business?srnd=businessweek-v2

Questions for discussion:

  • What is Daniel Zhang’ s goal at Alibaba?
  • Do you agree with his vision?

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 4: Marketing Management, Uncategorized.

Description: eMarketer sales executive Michael Bruckenthal, account manager Brandon Galindo and vice president of content studio—and author of our recent report, “Esports 2019: eMarketer’s Forecast for US Audience, US Ad Revenue Growth”—Paul Verna discuss the burgeoning world of esports. They chat about how different stakeholders are investing in this space, who’s watching, how large are the prize pools and audiences compared with traditional sports and marketing opportunities for advertisers.

Source: eMarketer.com – podcast

Date: Sep 12, 2019

Link: https://www.emarketer.com/content/podcast-the-potentially-wide-world-of-esports

Questions for discussion:

  • Summarize the key points made in this discussion.
  • What does the discussion suggest to firms in this field?

Posted by & filed under Part 1 Business in a Global Environment, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management.

Description: New York (CNN Business)In some ways, Walmart’s announcement Tuesday that it will stop selling some guns and ammunition — and ask customers not to openly carry guns in its stores — is just another step in a years-long process of reevaluating its relationship with firearms.

Source: CNN.com – video report

Date: Sep 05, 2019

Link: https://www.cnn.com/2019/09/04/business/walmart-gun-policy-reactions/index.html

Questions for discussion:

  • What do you think about the decisions taken by Walmart with respect to ethical and social responsibility issues?
  • Do you think the decisions will help or harm the image of the Walmart brand?

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management.

Description: Royal Dutch Shell’s plant will produce more than a million tons of plastic, in the form of tiny pellets. Many in the Pittsburgh area see it as an economic engine, but others worry about long-term harm.

Source: NYTimes.com

Date: Aug 12, 2019

Link: https://www.nytimes.com/2019/08/12/business/energy-environment/plastics-shell-pennsylvania-plant.html

Questions for discussion:

  • Summarize what the report says about the industry, company and customers.
  • What are your thoughts about growth of the industry, in light of growing concerns over social responsibility issues in this industry?

Posted by & filed under Part 4: Marketing Management.

Description: Nordstrom Inc. is trying an unusual approach to get busy New York City shoppers in its doors: Letting them return merchandise they bought online—from other retailers.

Source: Fortune.com

Date: Sep 06, 2019

Link: https://fortune.com/2019/09/06/nordstrom-tests-accepting-online-returns-from-rivals-such-as-macys/

Questions for discussion:

  • Is this a good idea?
  • What is the benefit to customers and to Nordstrom?
  • Would an “any-brand” return storefront make sense today?

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 6 Managing Financial Resources.

Description: In the past decade, the tech sector has increased its dividend payouts by about 17% to $88 billion, according to Credit Suisse. Apple and Microsoft, two tech giants who have led the payout trend in the sector, returned a combined $27 billion to its shareholders in 2018 alone.

Source: CNBC.com

Date: Sep 06, 2019

Link: https://www.cnbc.com/2019/09/06/investors-starved-for-income-may-find-it-in-their-favorite-place-tech-stocks.html

Questions for discussion:

  • Generally speaking, why do technology companies not pay out dividends?
  • Why do you suppose Apple and Microsoft are now paying dividends?
  • What sort of investor will this policy attract?