Posted by & filed under Part 1 Business in a Global Environment, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management.

Description: The sneaker may have helped break the two-hour marathon barrier, but it could also bring additional scrutiny from the IAAF.

Source: Bloomberg.com

Date: Nov 14, 2019

Link: https://www.bloomberg.com/news/articles/2019-11-14/nike-s-vaporfly-tests-the-boundaries-of-the-running-shoe?srnd=businessweek-v2

Questions for discussion:

  • What is the problem facing Nike?
  • Would IAAF rejection kill the sales of the product?
  • Do you think this product appeals to a large enough market of potential customers?
  • Who would they be?

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives.

Description: There is a proven sequence of steps you can follow to guarantee your success when you’re starting a small business online. I’ve seen thousands of people start and grow successful businesses by doing the following:

Source: Entrepreneur.com

Date: Nov 07, 2019

Link: https://www.entrepreneur.com/article/175242?utm_source=newsletter&utm_medium=email

Questions for discussion:

  • Use this outline to sketch an idea for a business.
  • After completing the outline, evaluate the help provided by this guidance.

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives.

Description: Before I started my company GMM Nonstick Coatings in 2007, my biggest fear was “What if it fails?” A wise older friend who had started and sold a number of large companies said, “People on their deathbed usually regret the things they did not do, not their failures. If you don’t try, you’ll never know if you have it in you.”

Source: CNBC.com

Date: Nov 08, 2019

Link: https://www.cnbc.com/2019/11/08/how-i-conquered-the-8-biggest-fears-about-starting-a-business.html?__source=iosappshare%7Ccom.apple.UIKit.activity.Mail

Questions for discussion:

  • What do you think about the advice presented in this article?
  • Do you think reading this advice from a successful entrepreneur can make a difference in the thinking of a would-be entrepreneur?

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 6 Managing Financial Resources.

Description: Aurora Cannabis Inc. shares fell 9 per cent in post-market trading as it became the latest pot company to miss estimates.

Source: BNNBloomberg.com – video report

Date: Nov 15, 2019

Link: https://www.bnnbloomberg.ca/aurora-latest-pot-firm-to-disappoint-as-recreational-sales-plunge-33-1.1348265

Questions for discussion:

  • Why are the cannabis stock prices falling in value?
  • Do you think this will correct as retail distribution expands?
  • Would you be an investor in this sector?

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 5 Managing Technology and Information, Part 6 Managing Financial Resources.

Description: Though TikTok has become a craze among some younger Americans over the past year, recent headlines about a US government investigation into the platform’s Chinese parent company ByteDance regarding national security concerns have some marketers worrying.

Source: eMarketer.com

Date: Nov 12, 2019

Link: https://www.emarketer.com/content/how-marketers-are-responding-to-recent-tiktok-headlines?ecid=NL1001

Questions for discussion:

  • What are the concerns for users, marketers and investors, as described in this article?
  • Do you think they are well founded?

Posted by & filed under Part 1 Business in a Global Environment, Part 3 Management: Empowering People to Achieve Business Objectives, Part 6 Managing Financial Resources.

Description: A French cosmetics giant uses one to create artificial skin. A Wisconsin start-up designs ceramic guides that pinpoint tumors in individual cancer patients. Workers on a remote North Sea oil rig make replacement parts on the spot rather than wait days for a ship or helicopter to arrive. All these actions are made possible by one technology: 3-D printing.

Source: CNBC.com

Date: Nov 09, 2019

Link: https://www.cnbc.com/2019/11/09/3-d-printing-disrupts-12-trillion-manufacturing-industry-globally.html?__source=iosappshare%7Ccom.apple.UIKit.activity.Mail

Questions for discussion:

  • What is the targeted market for this technology at this time and how will it likely evolve?
  • How is this technology disrupting current industry practice and thinking from a management, marketing and financial point of view?

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 6 Managing Financial Resources.

Description: How Chipotle returned to the top after disastrous food-safety scares

Source: CNBC.com – video report

Date: Nov 06, 2019

Link: https://www.cnbc.com/video/2019/11/05/ceo-brian-niccol-turns-chipotle-mexican-grill-around-after-food-safety-scares.html

Questions for discussion:

  • How is Taco Bell managed differently from Chipotle?
  • How would you increase business at Chipotle?
  • Do you think Chipotle is a good investment today?

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management.

Description: Depending on how you want to read the numbers, the humble hamburger is a bigger contributor to the warming of the planet than the jumbo jet. Animal agriculture produces 14.5% of man-made greenhouse gases, and cows are responsible for the biggest chunk of that. Global aviation, on the other hand, accounts for just 2% of total emissions.

Source: Bloomberg.com

Date: Nov 06, 2019

Link: https://www.bloomberg.com/news/articles/2019-11-06/meat-free-burgers-turn-climate-concerns-into-a-sales-pitch

Questions for discussion:

  • Do you think marketers can use climate concerns to significantly influence sales of meat-free burgers?
  • Sketch out a plan for a fast food retailer like Burger King.

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives.

Description: Zoro is a nine-year-old retail company. But it is shaking up its market by acting more like an agile startup than an old-school seller of goods.

Source: Fortune.com

Date: Nov 07, 2019

Link: https://fortune.com/2019/11/07/best-workplaces-retail-zoro-wegmans/

Questions for discussion:

  • How is this firm managed differently?
  • What are the lessons for other businesses and managers to take away from this article?

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives.

Description: For health-technology start-ups, hiring technical talent from Silicon Valley can be a tricky prospect. Companies like Apple and Facebook are paying massive salaries, making it challenging for any upstart to bring talented workers into their ranks.

Source: CNBC.com

Date: Nov 04, 2019

Link: https://www.cnbc.com/2019/11/04/livongo-founder-glen-tullman-mission-driven-companies-recruit-better.html

Questions for discussion:

  • Explain what is meant by the statement “ Companies with a social mission have a “strategic advantage”.
  • Do to think employees at a firm or organization with a social mission work differently?