Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management.

Description: With five NBA Championships, an Olympic gold medal and various MVP awards to his name, Earvin “Magic” Johnson will go down as one of the greatest basketball players of all time. But the former Laker may be remembered for his business skills as well as his signature hook shot.

Source: CNBC.com – video report

Date: Nov 9, 2018

Link: https://www.cnbc.com/2018/11/09/how-magic-johnson-got-starbucks-ceo-howard-schultz-to-partner-with-him.html

Questions for discussion:

  • What does the article say about the vision and broader business goals expressed by Johnson?
  • How is he affecting business development and attitudes amongst wealthy investors?

Posted by & filed under Part 1 Business in a Global Environment, Part 3 Management: Empowering People to Achieve Business Objectives, Part 5 Managing Technology and Information.

Description:  “If companies really want to help employees gain new skills, there has to be a basic understanding of what learning is really all about.”

Source: FastCompany.com

Date: Nov 09, 2018

Link: https://www.fastcompany.com/90261437/these-4-myths-about-the-skills-gap-will-hold-your-company-back?utm_source=postup&utm_medium=email&utm_campaign=Fast%20Company%20Daily&position=2&partner=newsletter&campaign_date=11092018

Questions for discussion:

  • What does the report say about approaches to learning and training?
  • Why do you think businesses approach training employees as they do?
  • What should learners do, given the opportunities available through technologies?

Posted by & filed under Part 1 Business in a Global Environment, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 5 Managing Technology and Information.

Description: Mobile devices are the next wave of marketing. By keeping a few critical issues in mind, you can enhance your brand and open up an important revenue channel.

Source: Entrepreneur.com

Date: Nov 06, 2018

Link: https://www.entrepreneur.com/article/322350?utm_source=newsletter&utm_medium=email

Questions for discussion:

  • Describe the key recommendation in this article.
  • Create an example for a consumer products firm of your choosing.

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 5 Managing Technology and Information.

Description: This is how everyone ended up using resumes to get a job, and whether they’ll ever die out.

Source: FastCompany.com

Date: Nov 9, 2018

Link: https://www.fastcompany.com/90261298/the-600-year-old-history-of-the-resume-and-its-uncertain-future

Questions for discussion:

  • What are the limitations to the traditional resume, according to the article?
  • How can technology and AI, in particular, help HR managers deal with these limitations?

Posted by & filed under Part 1 Business in a Global Environment, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 5 Managing Technology and Information.

Description: Concept cars have been a staple of the automotive landscape for decades. Manufacturers use them to pique consumers’ interest, but also to showcase new technology and features they hope to unveil in later production cars.

Source: CNBC.com – video report

Date: Nov 08, 2018

Link: https://www.cnbc.com/2018/11/08/8-concept-cars-shaping-the-technology-dominated-drive-of-the-future.html

Questions for discussion:

  • What do these concept cars say about the future for these consumer products and transportation in general?
  • Why would providing a bed in which to sleep be in keeping with the future?

Posted by & filed under Part 1 Business in a Global Environment, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 5 Managing Technology and Information.

Description: Amazon has reduced the number of temporary hires it needs this holiday shopping season as the company turns to more robots, Citi analyst Mark May told CNBC Friday.

Source: CNBC.com – video report

Date: Nov 02, 2018

Link: https://www.cnbc.com/2018/11/02/citi-mark-may-amazon-relies-on-robots-less-temporary-holiday-hires.html

Questions for discussion:

  • What does this report suggest is happening to low-paying jobs like sorting and handling packages at Amazon?
  • How is the decision by Amazon both good and bad for the economy?

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management.

Description: With unemployment near a record low, many businesses have no choice but to spend to upgrade employee skills.

Source: Bloomberg.com

Date: Oct 26, 2018

Link: https://www.bloomberg.com/news/articles/2018-10-26/now-is-not-a-good-time-to-skimp-on-worker-training?srnd=businessweek-v2

Questions for discussion:

  • What does the article say about training in different countries around the world?
  • How should managers interpret the suggestions in this article?

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives.

Description: For a company in Chesterfield, Mo., it involved something as seemingly simple as attaching a trash can to an employee’s chair.

Source: NYTimes.com

Date: Oct 11, 2018

Link: https://www.nytimes.com/2018/10/11/business/heres-the-skinny-for-lean-production-processes-to-work-a-company-needs-to-be-all-in.html?rref=collection%2Fspotlightcollection%2Ffast-forward

Questions for discussion:

  • Summarize the main ideas that would be important to managers of firms interested in improving operations and efficiencies.
  • Which idea for improvement were you most impressed with?

Posted by & filed under Part 1 Business in a Global Environment, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 5 Managing Technology and Information, Part 6 Managing Financial Resources.

Description:  That’s how much you would make if you invested the money you spent on your smartphone from the age of 18 to 78

Source: MarketWatch.com

Date: Nov 02, 2018

Link: https://www.marketwatch.com/story/the-true-cost-of-an-iphone-over-your-lifetime-300000-2018-11-01

Questions for discussion:

  • Do you think consumers understand the “cost” of owning an iPhone in these terms?
  • What is the value received from ownership?
  • How does iPhone ownership compare to other big ticket consumer items, like a car or vacations?
  • What about small purchases like a daily coffee from Starbucks?

Posted by & filed under Part 1 Business in a Global Environment, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management.

Description: Competition breeds excellence, innovation, success — right? Well, not always, especially in the modern landscape of business.

Source: Entrepreneur.com

Date: Nov 02, 2018

Link: https://www.entrepreneur.com/article/322213

Questions for discussion:

  • Summarize the key points made in this article.
  • How can synergy work for managers, according to the writer?