Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management.

Description: Two clever brothers have created a successful business from the back seat of their parents car, doing the menial chore that most of us hate – haggling over bills.

Source: NBCNews.com – video report

Date: Feb 10, 2016

Link: http://www.nbcnews.com/video/bill-fixing-brothers-haggle-with-companies-to-get-your-bills-reduced-619744835747

Questions for discussion:

  • Why was it easy to startup this business?
  • Is the business sustainable?
  • What does this report tell you about the customer relationship strategies used by some corporations?

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