Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 5 Managing Technology and Information.

Description: As part of the movement to expand the study of people’s wellbeing beyond traditional indicators, Gallup and the Wellbeing for Planet Earth Foundation joined forces several years ago to develop a globally inclusive measurement of wellbeing. Together, through the Global Wellbeing Initiative, they are asking the world new questions that are not only transforming how people think about wellbeing but also laying the foundation for future research.


Date: Nov 03, 2022


Questions for discussion:

  • Summarize some of the key findings in this research that relate to business.
  • What would you advise businesses to do in management and marketing areas in particular, given these findings?

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