Description: Facebook has acquired location sharing service Gowalla for an undisclosed sum, according to a source close to Gowalla.
Source: CNNMoney.com
Date: 12/02/2011
Link: http://money.cnn.com/2011/12/02/technology/gowalla_facebook/index.htm?iid=SF_BN_Lead
Questions for discussion:
- What are the reasons behind this and other acquisitions by Facebook?
- What are the advantages and disadvantages of this strategy from a strategic managerial as well as a financial point of view?
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