Posts Tagged: Product and Distribution Strategies(p420)

From fashion passion to profit

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management.

Description:  An enthusiasm for vintage threads led entrepreneurs to create the successful online clothing retailer, ModCloth.com. Source: CNNMoney – video report   Date: 11/10/2009 Link: http://money.cnn.com/video/smallbusiness/2009/11/10/sbiz_makeover_modcloth.smb/ Questions for discussion:  Why do you think this small business has succeeded? What problems are these entrepreneurs facing, now that they are beginning to grow their business? How would… Read more »