Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 5 Managing Technology and Information.

Description: Smartphone case makers rely on rumors and leaks to get their products on the market first

Source: Businessweek.com

Date: 10/14/2011

Link:   http://www.businessweek.com/magazine/the-shadowy-world-of-iphone-cases-10132011.html

Questions for discussion:

  • What did you learn in this report about risk-taking and the planning process?
  • How would you make decisions in this business environment?

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