Description: Smartphone case makers rely on rumors and leaks to get their products on the market first
Source: Businessweek.com
Date: 10/14/2011
Link:  http://www.businessweek.com/magazine/the-shadowy-world-of-iphone-cases-10132011.html
Questions for discussion:
- What did you learn in this report about risk-taking and the planning process?
- How would you make decisions in this business environment?
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