How YouTube Created the Attention Economy

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Description: YouTube has consumed a good part of my days for more than a decade. As a teen-ager, I used the video-streaming platform to scrounge for crumbs of knowledge, watching free lectures on everything from algebra to literary modernism. Now I navigate to the YouTube app on my television most mornings to watch the news…. Read more »

Tesla delivered 343,000 vehicles in the third quarter of 2022

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Description: Electric vehicle makers Tesla just posted third-quarter vehicle production and delivery numbers for 2022. Source: CNBC.com Date: Oct 02, 2022 Link: https://www.cnbc.com/2022/10/02/tesla-tsla-q3-2022-vehicle-delivery-and-production-numbers.html Questions for discussion: What does the report say about Tesla sales and how analysts are interpreting them? What do you think these sales figures say about the products, the production operations, the brand, and… Read more »

Calling Your Content ‘Thought Leadership’ Doesn’t Make It So

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Description: Content marketing became a powerful marketing approach over a decade ago, with the maturation of the internet, the commensurate explosion of online content, and the evolution of digital and social media marketing. Source: MediaPost.com Date: Sep 27, 2022 Link: https://www.mediapost.com/publications/article/378148/calling-your-content-thought-leadership-doesnt.html?utm_source=newsletter&utm_medium=email&utm_content=headline&utm_campaign=127764&hashid=sEI_WGOFRPC9S2yOZBKY8g Questions for discussion: What is “though leadership”, according to the article? What does the… Read more »

How Allyson Felix Set an Olympic Record, Stood Up for Moms, and Launched Shoe Company Saysh

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Description: First, she became the most decorated American track and field athlete in Olympic history. Now, she’s retired and embracing her second act: growing her sportswear startup Source: INC.com Date: Oct, 2022 Link: https://www.inc.com/magazine/202210/diana-ransom/saysh-allyson-felix-female-founders-2022.html Questions for discussion: What does the article say about the reasons for her entrepreneurial success? Why else do you think she… Read more »

Enbridge to sell stakes in seven pipelines to Indigenous groups for $1.12 billion

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Description: The deal is the largest of its kind in North America to date, says company Source: FinancialPost.com Date: Sep 28, 2022 Link: https://financialpost.com/commodities/energy/oil-gas/enbridge-pipeline-stake-first-nation-metis-groups Questions for discussion: Why is this announcement significant news for the industry? How does it set a precedent for future business dealings that involve indigenous peoples?

McDonald’s will have adult Happy Meals this October

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Description: For a limited time only, Happy Meals aren’t just for kids. McDonald’s teamed up with the fashion streetwear brand Cactus Plant Flea Market to release an adult meal box, complete with a classic character toy. Source: NPR.org Date: Sep 29, 2022 Link: https://www.npr.org/2022/09/29/1125809528/mcdonalds-adult-happy-meals-october Questions for discussion: What do you think about this promotional effort?… Read more »

How one of America’s last piano manufacturers stays alive

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Description: Piano-building was once one of the country’s largest industries. Today, only two companies remain in business. Source: TheHustle.co Date: Sep 29, 2022 Link: https://link.thehustle.co/view/61200bfe5acd1b72de2e7829hcmwm.d74a/f28d4c31 Questions for discussion: Summarize the history of the industry. How has the customer changed over time? Who are the competitors today? Is there a way to rejuvenate the industry? What… Read more »

Mark Cuban Says the Worst Career Advice Is ‘Follow Your Passion.’ What Should You Do Instead?

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Description: Turns out it’s something you already do. You just need to turn it up a notch. Source: INC.com Date: Sep 21, 2022 Link: https://www.inc.com/jeff-haden/mark-cuban-says-worst-career-advice-is-follow-your-passion-what-should-you-do-instead.html?utm_source=newsletters&utm_medium=email&leadId=261346&mkt_tok=NjEwLUxFRS04NzIAAAGG_s0bJ4rgO6-Ha4lfXKGHNmrUVBgsf9USSn96kvl21rxRpUyVC1h5Fm2L9rB4yzkHDbrt0menfW10UTIdXAGI6Xw1jRVgdymDiaKb9w Questions for discussion: What is Mark Cuban’s advice? Do you think it applies well to most people? Do you think most people follow this advice?

‘Losing $1 Million a Month’: Broadway’s Longest-Running Show Is Closing

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Description: After nearly 35 years of delighting audiences on Broadway, The Phantom of the Opera is closing. The final performance will take place on February 18, when the masked Phantom and the famed falling chandelier will make their last appearance—at least in New York. Source: Entrepreneur.com Date: Sep 16, 2022 Link: https://www.entrepreneur.com/business-news/broadways-longest-running-show-is-closing/435526 Questions for discussion: What does the report… Read more »

Starbucks Shares Shift in Strategy, to Automation and Expansion

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Description: The coffee giant intends to speed up drink-making and open thousands of additional locations in China over the next three years. Source: NYTimes.com Date: Sep 13, 2022 Link: https://www.nytimes.com/2022/09/13/business/starbucks-reinvention-strategy-employees.html?action=click&algo=bandit-all-surfaces-time-cutoff-30_impression_cut_3_filter_new_arm_5_1&alpha=0.05&block=more_in_recirc&fellback=false&imp_id=829022030&impression_id=12be5be1-368c-11ed-a5c8-9b65304f8188&index=1&pgtype=Article&pool=more_in_pools%2Fbusiness&region=footer&req_id=448316927&surface=eos-more-in&variant=0_bandit-all-surfaces-time-cutoff-30_impression_cut_3_filter_new_arm_5_1 Questions for discussion: What is changing at Starbucks and why? What does this mean for employees and management of store operations? ?