Gen Y: Here’s Why You Should Never Get a Real Job

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Gen Y: Here’s Why You Should Never Get a Real Job Description: A frightening number of young entrepreneurs are writing books these days, and many of them are heavy on cheer leading (îif I can do it, so can you!î) and far too light on reality checks. Source:  BNET.com Date: 12/06/2010 Cat ñTags:  2, Starting… Read more »

Groupon reportedly spurns Google’s billions

Posted by & filed under Part 2 Starting and Growing Your Business, Part 4: Marketing Management, Part 6 Managing Financial Resources.

Description: Groupon Inc. has walked away from a Google Inc. acquisition offer worth as much as $6 billion, according to reports late Friday, appearing to set the stage for a Groupon IPO as soon as next year. Source: Marketwatch.com – video report   Date: 12/04/2010 Link: http://www.marketwatch.com/story/groupon-reportedly-spurns-google-merger-2010-12-04 Questions for discussion:  Do you think Groupon is… Read more »

Pirate Bay appeal falls on deaf ears

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 4: Marketing Management.

Description: In another blow to online file-sharing, a Swedish appeals court upheld on Friday the copyright convictions of three of the four founders of The Pirate Bay–perhaps the world’s most well-known and notorious file-sharing Web site. Source: CNET.com   Date: 11/26/2010 Link: http://news.cnet.com/8301-1023_3-20023915-93.html Questions for discussion:  What are the legal and ethical issues surrounding file-sharing?… Read more »

digits: The Beatles Invade iTunes

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Description: Beatles songs are finally available in Apple’s iTunes store. But ATD’s Peter Kafka says that iTunes is all about apps these days, while digital music sales have flattened out – and even the Fab Four may have a hard time changing that. Source: Marketwatch.com – video report   Date: 11/16/2010 Link: http://www.marketwatch.com/video/asset/digits-the-beatles-invade-itunes/874EB528-ED14-44A4-B14E-2529BB1659DC Questions for… Read more »

Start a small biz with $500

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 4: Marketing Management.

Description: Tweezerman founder Dal LaMagna says his company grew by being frugal with money and keeping stakeholders interests at heart. Source: CNNMoney.com – video report   Date: 11/11/2010 Link: http://money.cnn.com/video/smallbusiness/2010/11/11/sbiz_tweezerman_dal_lamagna_500_dollars.cnnmoney/ Questions for discussion:  Explain the global success of this game? What does its success suggest about consumer behavior? What need does this product satisfy for… Read more »

Newsweek’s Printing Press Was a Top Draw for Diller

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Description:  Barry Diller, who has spent the better part of a decade amassing a collection of Internet companies — a search engine here, a dating Web site there — has figured out how to help make the Internet work a little better for him. He is going into the magazine business. Source: NYTimes.com   Date:… Read more »

Turning Customers Into Creators

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Description:  A FEW young women are gathered around a conference table dotted with bottles of colorful vitamin drinks, iPod cables and slender laptops. A whiteboard with lime-green writing almost swallows a wall in the room. Source: NYTimes.com   Date: 10/23/2010 Link: http://www.nytimes.com/2010/10/24/business/24ping.html?ref=business Questions for discussion: How is this sort of research superior to other forms… Read more »

A day with Stan Lee at Comic Con

Posted by & filed under Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management.

Description: The comics legend is still going strong, and still spends entire days promoting his new products and meeting his fans. Source: CNNMoney.com – video report   Date: 10/15/2010 Link: http://money.cnn.com/video/news/2010/10/15/n_cmr_stan_lee_comiccon.cnnmoney/ Questions for discussion:  How important is Stan Lee as a leader for his company and industry? Why do you suppose there is such reverence… Read more »

Small business is still hiring

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Description: ‘Help Wanted’ signs are popping up all over, but small business owners say they still feel the impact of the financial downturn. Source: CNNMoney.com  – video report Date: 10/08/2010 Link: http://money.cnn.com/video/news/2010/10/08/n_help_wanted.cnnmoney/ Questions for discussion:  Summarize the current state of affairs at the small businesses that were profiled in the report. What does this information… Read more »

Startup Lessons Learned From a 20-Year-Old CEO

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Description:  Meet Jessica Mah: The 20-year-old chief executive who’s on startup No. 3. She’s the CEO of InDinero, a Website that lets small businesses automatically track their finances with no data entry required. Barely a month after finishing the Silicon Valley startup incubator program Y Combinator, she scored $1 million in seed funding. Next on… Read more »