Posts Tagged: Forms of Business Ownership and Organization (p144)

Canada Goose spreads its wings with London and Chicago store openings later this year

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 5 Managing Technology and Information, Part 6 Managing Financial Resources.

Description: Canada Goose will open its first standalone store outside of North America with a new location in London as the outerwear giant makes an expanded e-commerce push into Europe. Source: FinancialPost.com Date: May 11, 2017 Link: http://business.financialpost.com/news/retail-marketing/canada-goose-kicks-off-global-expansion-with-london-and-chicago-stores-later-this-year Questions for discussion: Why is the company opening more retail outlets? What are the rewards for a… Read more »

What Marketers Need to Know About Smart Cities

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 5 Managing Technology and Information.

Description: A smart city can create more touchpoints with consumers Source: eMarketer.com – podcast Date: June 01, 2017 Link: https://www.emarketer.com/Article/What-Marketers-Need-Know-About-Smart-Cities/1015956?ecid=NL1001 Questions for discussion: Summarize the main points presented in the report. What do you think should be a priority for your city? Why?

This is the future of 3-D printing

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 5 Managing Technology and Information.

Description: Max Friefeld, CEO of Voodoo Manufacturing, the nation’s first robot-operated 3-D printing hub, talks to MarketWatch about how 3-D printing can revolutionize mass manufacturing. Source: MarketWatch.com – video report Date: April 25, 2017 Link: http://www.marketwatch.com/video/sectorwatch/this-is-the-future-of-3-d-printing/780211A3-731B-4968-82D3-D96CD3AF343D.html Questions for discussion: How is the firm able to improve productivity, according to the report? What sort of production… Read more »

SPOS #567 – Thinking Content Marketing With Jay Acunzo

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 5 Managing Technology and Information.

Description: This young man has lead an fascinating career, and he’s just getting started. Jay Acunzo was head of content at HubSpot, a media strategist at Google and ran content marketing for a venture capital firm. If anyone has seen how content marketing has grown along with digital marketing, it’s Jay Acunzo. Source: Sixpixels.mirumagency.com/ Date: May 21,… Read more »

The Barbarians Are at Etsy’s Hand-Hewn, Responsibly Sourced Gates

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 5 Managing Technology and Information, Part 6 Managing Financial Resources.

Description: The ur-Brooklyn online craft marketplace is under pressure to start acting more like a conventional, shareholder-focused company. Source: Bloomberg.com Date: May 15, 2017 Link: https://www.bloomberg.com/news/features/2017-05-18/the-barbarians-are-at-etsy-s-hand-hewn-responsibly-sourced-gates Questions for discussion: What does this article say about the company, its management. What do you see in its future?

The Meal Kit Delivery Service Battle Is in Full Swing

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management.

Description: But there’s plenty of room for everyone. Source: Fortune.com – video report Date: May 12, 2017 Link: http://for.tn/2qAnamg Questions for discussion: Who is the target customer for this industry? Why do you suppose this market is growing so quickly? Do you think one brand can dominate the entire market?

How Google Took?Over the Classroom

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 5 Managing Technology and Information.

Description: CHICAGO — The sixth graders at Newton Bateman, a public elementary school here with a classic red brick facade, know the Google drill. Source: NYTimes.com Date: May 13, 2017 Link: https://www.nytimes.com/2017/05/13/technology/google-education-chromebooks-schools.html?ref=dealbook Questions for discussion: What does this article say about the changes taking place in education and the role played by technology companies? Do… Read more »

Elon Musk: Robot software will make Tesla worth as much as Apple

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 5 Managing Technology and Information, Part 6 Managing Financial Resources.

Description: Musk will put his machinery where his mouth is with Model 3, battery and solar panel production lines launching soon Source: MarketWatch.com – video report Date: May 05, 2017 Link: http://www.marketwatch.com/story/elon-musk-robot-software-will-make-tesla-worth-as-much-as-apple-2017-05-04?siteid=nwtwk Questions for discussion: Compare the strategic thinking at Tesla and Apple? What has to happen for Tesla to reach a capital value of… Read more »

Build Your Personal Brand by Conducting Business Like Best-in-Class Entrepreneurs

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives.

Description: Acting with class and earning a reputation for being honorable is the foundation of living well. Source: Entrepreneur.com Date: April 21, 2017 Link: https://www.entrepreneur.com/article/292493?utm_source=newsletter&utm_medium=email Questions for discussion: What does this article say to entrepreneurs and business people in general about ethical behavior? What are your thoughts about the advice offered?

The Brooklyn Startup Bringing Eyewear Manufacturing Back To America

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 5 Managing Technology and Information.

Description: Located in the Brooklyn Army Terminal on the west side of the borough, Lowercase NYC has its sights set on bringing eyewear manufacturing back to the United States one pair at a time. Source: Forbes.com – video report Date: April 21, 2017 Link: https://www.forbes.com/video/5401913529001/ Questions for discussion: What has changed in the marketplace to… Read more »