Posted by & filed under Part 3 Management: Empowering People to Achieve Business Objectives.

Description: When you place a colleague or a new hire into a management position, you’d better not abandon the poor soul.

Source: Businessweek.com

Date: 04/19/2011

Link: http://www.businessweek.com/managing/content/apr2011/ca2011044_047640.htm

Questions for discussion:

  • What are the lessons for managers in this report?
  • Do you disagree with any?
  • What other ways can leaders fail new managers?

Posted by & filed under Part 1 Business in a Global Environment, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management.

Description: BASEL, Switzerland — Nick Hayek, the chief executive of the Swatch Group, is facing a problem many of his corporate counterparts might envy: he’s doing too much business.

Source: NYTimes.com

Date: 04/22/2011

Link: http://www.nytimes.com/2011/04/23/business/global/23swatch.html?ref=business

Questions for discussion:

  • Summarize the reasons for the firm’s success?
  • How should it deal with the current imbalance in production?
  • How should it deal with the issue of supplying components to competitors?

Posted by & filed under Part 4: Marketing Management.

Description: A record processing plant in Brooklyn, N.Y. is seeing business grow as sales of vinyl records outpace digital albums.

Source: CNNMoney.com – video report

Date: 04/15/2011

Link: http://money.cnn.com/video/smallbusiness/2011/04/15/sbiz_vinyl_comeback.cnnmoney/

Questions for discussion:

  • Explain the reasons presented for the success of this business.
  • Do you think vinyl can return to prominence and pose a threat to digital?
  • How does vinyl differ from digital in terms of the marketing mix?

Posted by & filed under Part 4: Marketing Management, Part 6 Managing Financial Resources.

Description: Zipcar is set to price its shares and debut under the ticker “ZIP,” garnering much of the attention in a busy week for IPOs. How will the auto-rental firm fare in this high gas-price environment? Stacey Delo talks to MarketWatch’s Dan Gallagher.

Source: Marketwatch.com – video report

Date: 04/11/2011

Link: http://www.marketwatch.com/video/asset/ipo-buzz-zipcar-is-in-the-driver-seat/D6AFAB30-A681-4E35-802D-59614665BE2F

Questions for discussion:

  • What do you think of this business idea, as an investor?
  • Are you concerned about the fact that gasoline cost is included with the hourly rate?
  • How might the company deal with cost fluctuations?

Posted by & filed under Part 3 Management: Empowering People to Achieve Business Objectives.

Description: This interview with Mark Fuller, C.E.O. (which stands for chief excellence officer) of WET Design, was conducted and condensed byAdam Bryant.

Source: NYTimes.com

Date: 04/16/2011

Link: http://www.nytimes.com/2011/04/17/business/17corner.html?_r=1&ref=business

Questions for discussion:

  • Summarize the ideas presented for new ways to train and develop employees.
  • Do you think any of them are particularly clever or foolish?
  • How does the approach suggested at this firm compare to conventional management thinking?

Posted by & filed under Part 1 Business in a Global Environment, Part 4: Marketing Management.

Description: Amazon.com is slashing $25 off the price of a new Wi-Fi-only Kindle electronic reader. The catch: to get a Kindle for a new low price of a $114, you must purchase a version with sponsored screensaver ads and special offers. In all other respects, the new Kindle is identical to the Kindle now selling for $139. The only difference: Ads replace illustrations of classic authors like Virginia Woolf and Jules Verne that appear on current Kindle screensavers.

Source: USAToday.com

Date: 04/11/2011

Link: http://www.usatoday.com/tech/products/2011-04-11-amazon-kindle-ads.htm

Questions for discussion:

  • Who is the target customer for this approach?
  • Do you think this strategy can work for Amazon?
  • Do you think it will expand to other devices, like smarphones?

Posted by & filed under Part 6 Managing Financial Resources.

Description: World markets are frothing like shaken Champagne, and doomsayers argue that today’s bubbles need to be deflated now before they get dangerously large.

Source: Businessweek.com

Date: 04/14/2011

Link: http://www.businessweek.com/magazine/content/11_17/b4225058281366.htm

Question for discussion:

  • What does this report have to say about the formation of financial bubbles?
  • How does Didier Sornette’s model relate to recent events?

Posted by & filed under Part 1 Business in a Global Environment, Part 4: Marketing Management.

Description: Toyota President Akio Toyoda says that the Microsoft partnership will help the consumer have a ‘dialogue’ with her car.

Source: CNNMoney.com – video report

Date: 04/07/2011

Link: http://money.cnn.com/video/news/2011/04/07/n_toyota_microsoft_toyoda.cnnmoney/

Questions for discussion:

  • How does this partnership between these two industries make sense?
  • Can you see other inter-industry partnerships taking place?
  • What are the social and ethical issues related to sharing information with corporate systems?

Posted by & filed under Part 4: Marketing Management, Part 6 Managing Financial Resources.

Description:   Shares of Expeida surge after the travel site says it will split into two companies, one for TripAdvisor and one for Expedia.com, hotels.com and hotwire.

Source: CNNMoney.com – video report

Date: 04/08/2011

Link: http://money.cnn.com/video/markets/2011/04/08/mkts_expedia_0408.cnnmoney/

Questions for discussion:

  • Why did Expedia shares jump so dramatically?
  • What does this report suggest about theses competing online businesses?
  • What do you think is the long term scenario for these firms?
  • Is there enough room for all of them in the marketplace?

Posted by & filed under Part 1 Business in a Global Environment, Part 4: Marketing Management.

Description: A wide-ranging government investigation of corrupt overseas marketing practices by drug and device makers scored its first major victory Friday when Johnson & Johnson admitted bribing European doctors and agreed to pay $70 million in civil and criminal fines.

Source: NYTimes.com

Date: 04/08/2011

Link: http://www.nytimes.com/2011/04/09/business/09drug.html?ref=business

Questions for discussion:

  • Summarize the facts of this case?
  • What does this report suggest about business practices and ethical behavior?
  • Do you think that this case has damaged the company’s reputation?
  • Is there another way to mitigate this behavior?