What J&J’s CEO didn’t say

Posted by & filed under Part 1 Business in a Global Environment, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management.

Description: CEO William Weldon admitted to lawmakers that his company made mistakes involving numerous recalls, but never explained how they happened. Source: CNNMoney.com  – video report Date: 10/01/2010 Link: http://money.cnn.com/video/news/2010/09/30/n_tylenol_recall_hearing.cnnmoney/ Questions for discussion:  Summarize the plan at Starbucks to expand into other businesses by using the web? Do you think this plan will be successful?… Read more »

HP taps outsider as CEO

Posted by & filed under Part 1 Business in a Global Environment, Part 3 Management: Empowering People to Achieve Business Objectives.

Description: Although ex-SAP Chief Leo Apotheker lacks experience in the key consumer market, analysts say he will bring much-needed leadership to the tech giant. Source: CNNMoney.com – video report   Date: 10/01/2010 Link: http://money.cnn.com/video/markets/2010/10/01/mkts_hp_apotheker.cnnmoney/ Questions for discussion:  According to the report, what are the positive and negative aspects of the recent appointment of Leo Apotheker… Read more »

World’s largest off-shore wind farm

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business.

Description: Off of the coast of Great Britain, 100 wind turbines power 200,000 homes Source: CNNMoney.com – video report   Date: 09/23/2010 Link: http://money.cnn.com/video/news/2010/09/23/n_gb_off_shore_wind_farm.cnnmoney/ Questions for discussion:  Do you think this energy business would be as successful, without government subsidies? What role should government play in helping emerging enterprises establish themselves? Are subsidies fair to… Read more »

iPad clones hit shelves in China

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 4: Marketing Management.

Description: As Apple launches the iPad in China, locally-made wannabes are released at a fraction of the price. Source: CNNMoney.com  – video report Date: 09/17/2010 Link: http://money.cnn.com/video/technology/2010/09/17/t_iclone_china.cnnmoney/ Questions for discussion:  Do you think consumers will look at these devices as equivalents to Apple iPads?  How is Apple able to sell iPads at five times the… Read more »

Small business: Stop ignoring us!

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Description: Business owners from across the U.S. say the government should clarify its stance on taxes and do more to help them. Source: CNNMoney.com – video report   Date: 09/08/2010 Link: http://money.cnn.com/video/news/2010/09/08/n_small_business_owners.cnnmoney/ Questions for discussion:  Summarize the comments made by the small business owners in this report. Do you agree with their positions? Why are… Read more »

Japan CEOs Learn `Globish’ to Expand Overseas as Economy Stalls

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Description:  Oki Matsumoto, chief executive officer of online trader Monex Group Inc. and a former Goldman Sachs Group Inc. partner, has a solution to Japan’s stagnant domestic economy: Learn “globish.” Matsumoto holds regular parties at the Tokyo-based company where employees must speak globish, or global English, a language for non-native speakers using basic grammar and… Read more »

Death of the American consumer

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Description:  Fortune’s Andy Serwer says consumers can no longer be counted on to stimulate the economy. Source: CNNMoney.com – video report   Date: 08/27/2010 Link: http://money.cnn.com/video/fortune/2010/08/27/f_sl_us_consumer_dead.fortune/ Questions for discussion:  Summarize the reasons given for the slow economic recovery? Why is the spending power of American consumers so important for both American and global economic recovery… Read more »

Ideas Wanted: Multinationals Open Doors to Entrepreneurs

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Description:  Giants such as GE and PepsiCo are sponsoring competitions that let startups strut their stuff. Source: Businessweek.com   Date: 08/26/2010 Link: http://www.businessweek.com/smallbiz/content/aug2010/sb20100825_281270.htm Questions for discussion: Why does this open-door approach work well for both parties? How is this good for customers? What are the benefits for the economy as a whole?

Lenovo doesn’t have IBM’s cache

Posted by & filed under Part 1 Business in a Global Environment, Part 4: Marketing Management.

Description:  Five years after buying IBM’s PC unit, Lenovo’s a hit in China but still struggles for international success. Source: CNNMoney.com – video report   Date: 08/19/2010 Link: http://money.cnn.com/video/news/2010/08/19/n_lenovo.cnnmoney/ Questions for discussion:  Why do you think Lenovo has had so much trouble establishing its brand in the U.S. market? What does the success in China… Read more »

A Wide-Open Market for Tesla

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Description:  Fresh off its successful IPO, electric car maker Tesla is finding a receptive market in Europe for its green technology. MarketWatch’s Shawn Langlois gets behind the wheel of the Tesla Roadster to see if it lives up to the hype. Source: Marketwatch.com – video report Date: 07/02/2010 Link: http://www.marketwatch.com/video/asset/europe-a-wide-open-market-for-tesla/7A810918-DDB8-426E-944A-B961E5ECE057 Questions for discussion: Who is… Read more »