Description: Facebook’s biggest deal ever. Why is Mark Zuckerberg paying $19 Billion for messaging app WhatsApp? Laurie Segall reports. Source: CNNMoney.com – video report Date: Feb 19, 2014 Link: http://money.cnn.com/video/technology/2014/02/19/t-facebook-whatsapp-19-billion.cnnmoney/index.html Questions for Discussions: How did Facebook go about evaluating WhatsApp? Do you believe it was a good deal for both sides? How can this acquisition… Read more »
Posts Categorized: Part 2 Starting and Growing Your Business
Groupon needs a group hug
Description: Daily deal site Groupon is finding it hard to compete with Amazon and eBay. A better social media and marketing strategy might help too. Source: CNNMoney.com – video report Date: Feb 21, 2014 Link: http://money.cnn.com/video/investing/2014/02/21/investing-the-buzz-groupon-social-media-amazon.cnnmoney/index.html Questions for Discussions: Why has the stock value dropped? What is the new direction management is trying to take… Read more »
Does entrepreneurial experience guarantee future startup success? Not really, study says
Description: Over the course of my career, I’ve encountered many self-described “serial entrepreneurs” — those who have made a career path out of launching new ventures, then moving on to the next. While the people I’ve met appear to have had strings of apparent successes, is entrepreneurial experience a predictor of future success? Source: SmartPlanet.com… Read more »
VW’s Passat, made in Tennessee
Description: Take a tour of Volkswagen’s $1 billion plant that opened in Chattanooga, TN. Source: CNNMoney.com – video report Date: Feb 12, 2014 Link: http://money.cnn.com/video/news/2014/02/12/n-volkswagen-vw-plant-tennessee.cnnmoney/index.html Questions for Discussions: What are the main considerations for where to locate a car plant such as the one illustrated in the report? Why do other businesses typically decide to… Read more »
Comcast’s future for your TV
Description: Comcast shows off new technology that allows you click a link in tweet, and have a show start playing instantly on your TV or mobile device. Source: CNNMoney.com – video report Date: Feb 14, 2014 Link: http://money.cnn.com/video/technology/2014/02/14/t-comcast-twitter.cnnmoney/index.html Questions for Discussions: How is social media going to change consumer viewing behavior? How will this technology… Read more »
Shaun White’s Olympic-sized empire
Description: Snowboarder Shaun White is trying for his third gold medal in Sochi. But his best tricks are off the slopes. Product lines, endorsements and—yes, a record deal — make White’s wallet pretty gnarly. Source: CNNMoney.com – video report Date: Feb 07, 2014 Link: http://money.cnn.com/video/news/2014/02/07/n-olympic-snowboarding-shaun-white-business-entrepeneur-endorsements.cnnmoney/index.html Questions for Discussions: Describe the “Shaun White” brand image? Which… Read more »
Gun industry courts women with pink guns
Description: Gun manufacturers are clearly trying to catch the eye and wallet of women, who are becoming a more important segment of their customer base. Source: CNNMoney.com – video report Date: Feb 06, 2014 Link: http://money.cnn.com/video/news/2014/02/06/n-guns-for-women-pink-firearms-shot-show-2014.cnnmoney/index.html Questions for Discussions: What is the thinking in this industry as illustrated by this report. Why do you think… Read more »
A Small Business Hopes to Spot Its Olympic Bracelets at Sochi
Description: When Kurt Walchle told people that he wanted to see the athletes on the U.S. Olympic team wearing his company’s bracelets, a lot of people thought the Jacksonville (Fla.) entrepreneur was crazy. After all, everybody knew that only big companies supplied Team USA—not a small business like his, with 66 employees and $5 million… Read more »
Crowdfunding’s Effect on Venerable Nonprofits Raises Concern
Description: THE ads ran for years. The global charity Save the Children asked for a monthly donation, and in return, a few times a year the donors received a photo and handwritten note or drawing from children in impoverished places like Haiti. Source: NYTimes.com Date: Feb 07, 2014 Link: http://www.nytimes.com/2014/02/08/your-money/crowdfundings-effect-on-venerable-nonprofits-raises-concern.html?ref=business Questions for Discussions: What are… Read more »
The dune buggy that can fly
Description: SkyRunner is a dune buggy and a power parachute in one. After almost three years in development, it is on track to hit the market later this year. Source: CNNMoney.com – video report Date: Jan 31, 2014 Link: http://money.cnn.com/video/pf/2014/01/31/latt-skyrunner-flying-dune-buggy.cnnmoney/index.html Questions for Discussions: Which target market would you focus on if you were in charge… Read more »