American teenagers still can’t (or won’t) find jobs

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Description: When it comes to seeking employment, teenagers are still in their own private recession. Source: MarketWatch.com Date: April 02, 2015 Link: http://www.marketwatch.com/story/american-teenagers-still-cant-or-wont-find-jobs-2015-04-02 Questions for Discussions: What does the report say about teenagers and employment? What does this mean for employers and managerial styles? Do you agree with the assessments?

Americans Can’t Stand Their Bosses, and Bosses Admit They’re Phoning it in

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Description: If you’re miserable in the workplace, take solace in the fact that you’ve got a lot of company. Source: Bloomberg.com Date: April 02, 2015 Link: http://www.bloomberg.com/news/articles/2015-04-02/americans-can-t-stand-their-bosses-and-bosses-admit-they-re-phoning-it-in Questions for Discussions: How should management deal with this research? Can you really solve the problem with more selective hiring and promotion policies? How should a firm go… Read more »

Who Will Pay For McDonald’s Wage Hikes?

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Description: If McDonald’s franchises follow the parent company – which recently hiked wages — and hike their own wages, some of them could soon be out of business. But before they close the door, they may lay-off many of their employees, who will end up paying for the wage hike. Source: Forbes.com Date: April 02,… Read more »

Macaroni & cheers! Buffett’s Heinz buys Kraft

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Description: Heinz, owned by Berkshire Hathaway and private equity firm 3G, are scooping up the maker of Velveeta. Will Warren Buffett look to acquire even more food companies? Source: CNNMoney.com – video report Date: March 25, 2015 Link: http://money.cnn.com/video/investing/2015/03/25/kraft-heinz-buffett-merger.cnnmoney/ Questions for Discussions: What are the reasons that explain consolidation in the food industry? Which other… Read more »

Why women make companies run better

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Description: Michel Landel, CEO of Sodexo, explains his strategy on hiring a diverse group of executives and the business advantages that come from it. Source: Fortune – video report Date: March 27, 2015 Link: http://for.tn/1xGeIR5 Questions for Discussions: What does the report say about why Sodexo promotes more women to executive ranks? How do you… Read more »

The magical world of Disney’s stock

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Description: Can anything stop Disney? It’s going to have an amazing year at the box office and CEO Bob Iger delighted investors with news of a Star Wars spin-off and Frozen sequel. Source: CNNMoney.com – video report Date: March 13, 2015 Link: http://money.cnn.com/video/investing/2015/03/13/disney-stock-star-wars-frozen.cnnmoney/ Questions for Discussions: What does the Disney brand mean to global audiences?… Read more »

Why ‘Shark Tank’ investor Robert Herjavec says this entrepreneur might be the best in the show’s history

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Description: When the investors first meet Brian Lim in the latest episode of Shark Tank, he is wearing a giant cartoon headpiece and looks like a DJ ready to play to a bunch of ravers. Source: FinancialPost– video report Date: March 17, 2015 Link: http://business.financialpost.com/2015/03/17/why-shark-tank-investor-robert-herjavec-says-this-entrepreneur-might-be-the-best-in-the-shows-history/ Questions for Discussions: Who do you think the target market… Read more »

Digital Marketers Continue Love Affair with Data

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Description: Data-driven marketing spending, revenues and profits will continue to rise Source: eMarketer.com Date: March 18, 2015 Link: http://www.emarketer.com/Article/Digital-Marketers-Continue-Love-Affair-with-Data/1012229/3#sthash.L4c3Xn0A.dpuf Questions for discussion: Why is DDM growing in usage and popularity? What are the limitations of this DDM communications with customers?

Industry Benchmarks for Social Media Engagement: How Much Should Your Posts Receive?

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Description: One of the best feelings as a marketer is when you spend time crafting the perfect message for your social accounts and then your audience actually engages with that post. Interactions like shares, comments, retweets, and favorites tell you that your messages are resonating with your fans and followers. But how you know when… Read more »

This Brooklyn rooftop supplies Whole Foods

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Description: Most produce travels 1500 miles from farm to table. Gotham Greens grows, harvests and sells it crops all in one building. Source: CNNMoney.com – video report Date: March 10, 2015 Link: http://money.cnn.com/video/smallbusiness/2015/03/10/is-this-the-future-of-farming-gotham-greens.cnnmoney/ Questions for Discussions: What are the advantages and disadvantages to urban farming as illustrated in this report? Why is this method viable… Read more »