Posts Tagged: Forms of Business Ownership and Organization (p144)

Are Amazon’s stock holders doubting Jeff Bezos?

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 6 Managing Financial Resources.

Description: Fortune’s Andrew Nuska and Erin Griffith discuss the Amazon’s falling stock prices and the future of the company. Source: Fortune.com – video report Date: Nov 13, 2014 Link: http://for.tn/1v9BmP4 Questions for Discussions: Why have investors started to question the performance of Amazon’s management? Do you think earnings will emerge in the long-term from these… Read more »

How a family brewery from Chipper Falls became a MillerCoors success story

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 6 Managing Financial Resources.

Description: Jake and Dick Leinenkugel say their decision to sell to Miller Brewing Company 25 years ago gave them the chance to reach a national audience. Source: Fortune.com – video report Date: Nov 06, 2014 Link: http://for.tn/13MOLRO Questions for Discussions: What is special about this company that has allowed it to succeed and grow into… Read more »

Holy guacamole! Chipotle stumbles

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 6 Managing Financial Resources.

Description: Chipotle’s stock had been hotter than a Serrano pepper. But investors aren’t happy about slowing growth. Is Qdoba, the burrito chain owned by Jack in the Box, stealing customers? Source: CNNMoney.com – video report Date: Oct 21, 2014 Link: http://money.cnn.com/video/investing/2014/10/21/investing-the-buzz-chipotle-qdoba.cnnmoney/ Questions for Discussions: Why did Chipotle stock drop off? Is this a good time… Read more »

Chasing Wallpaper Dreams

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management.

Description: Elizabeth Rees, who grew up in the printing industry in the Midwest, came up with a new type of removable wallpaper. Source: NYTimes.com video report Date: Oct 15, 2014 Link: http://nyti.ms/ZFje1O Questions for Discussions: What is different about Chasing Paper wallpaper? How important was Rees’ family in her entrepreneurial journey? Do you think the… Read more »

These Motorized Skates Are Like Segways for Your Feet

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management.

Description: The Segway was sort of like the Google (GOOG) Glass of 2001. The unpopularity of the stand-up scooter stemmed from two major drawbacks: its perceived dorkiness and its $5,000 price tag. Source: Businessweek.com – video report Date: Oct 07, 2014 Link: http://www.businessweek.com/articles/2014-10-07/rocketskates-motorized-skates-try-to-overcome-the-segway-hangover#r=hpt-ls Questions for Discussions: Is this a toy, a transportation device, a sport… Read more »

Businesses Turn to Airbnb

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management.

Description: Lauren Hauber has moved past the days of trudging down the hotel corridor with an ice bucket. Like a growing number of business travelers, Ms. Hauber, a San Francisco resident, and her co-workers have started staying in apartments and houses managed through Airbnb, which in July started a site aimed at attracting more business… Read more »

When your news site knows your pant size

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management.

Description: Thrillist founder Ben Lerer explains how he turned his media company into one that also sells products directly to its readers. Source: CNNMoney.com – video report Date: Oct 03, 2014 Link: http://money.cnn.com/video/technology/2014/10/03/ben-lerer-content-commerce.cnnmoney/ Questions for Discussions: Describe this business model. Develop a strategy for another product category, such as electronics.

This company is protecting the NFL & NBA

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management.

Description: Founded in a basement in 1980, McDavid is now one of the largest manufacturers of protective athletic equipment in the world. Source: CNNMoney.com – video report Date: Oct 03, 2014 Link: http://money.cnn.com/video/technology/2014/10/03/meet-the-company-protecting-the-worlds-best-athletes.cnnmoney/ Questions for Discussions: Who is the target customer for these products? Would you contract with any single player or team to publicize… Read more »

The Wearables Marketing Mistake to Avoid

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 5 Managing Technology and Information.

Description: Engagement trumps interaction when it comes to marketing via wearables Source: eMarketer.com Date: Oct 01, 2014 Link: http://www.emarketer.com/Article/Wearables-Marketing-Mistake-Avoid/1011245#sthash.wyIRugPA.dpuf Questions for Discussions: What does the report say to the industry trying to develop wearable technologies? What would you add to this research on a personal level?

What Should a Liberated PayPal Do? Become a Bank and Go to War With Apple

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management.

Description: PayPal’s break from EBay (EBAY) is all about buzzwords: eliminating dis-synergies, applying strategic focus, and seizing the moment. But what does that even mean? Source: Businessweek.com Date: Oct 02, 2014 Link: http://www.businessweek.com/articles/2014-10-02/ex-paypal-execs-ideas-for-its-future-war-with-apple-become-bank#r=hp-ls Questions for Discussions: What direction is PayPal considering, according to the article? Do you agree with this strategic planning?