Posted by & filed under Part 1 Business in a Global Environment, Part 4: Marketing Management, Part 5 Managing Technology and Information, Part 6 Managing Financial Resources.

Description:  Apple’s newest store overlooks the Grand Concourse of N.Y.’s Grand Central station and costs the company $800,000 a month in rent.

Source: CNNMoney.com – video report

Date: 12/09/2011

Link:  http://money.cnn.com/video/technology/2011/12/09/t-ts-apple-grand-central.cnnmoney/

Questions for discussion:

  • Summarize the costs to Apple related to opening at this location.
  • Do you think they make sense?

Posted by & filed under Part 1 Business in a Global Environment, Part 4: Marketing Management, Part 5 Managing Technology and Information, Part 6 Managing Financial Resources.

Description:  Fortune’s Allan Sloan talks about investing in boring old blue-chip stocks given the lack of other viable options these days.

Source: CNNMoney.com – video report

Date: 12/08/2011

Link:  http://money.cnn.com/video/markets/2011/12/07/mkts_allan_sloan.cnnmoney/

Questions for discussion:

  • Summarize the investing strategies recommended in this report?
  • Do you think they make sense today?

Posted by & filed under Part 1 Business in a Global Environment, Part 4: Marketing Management, Part 5 Managing Technology and Information.

Description:  Behind the drug advertisements in your inbox is a multimillion-dollar mail-order pharmaceutical business
Source: Businessweek.com

Date: 12/08/2011

Link:  http://www.businessweek.com/magazine/spam-works-12082011-gfx.html

Questions for discussion:

  • Why does spam “work”?
  • Which products appear to work best?
  • Why do you think this is the case?
  • Is span a problem or a service?

Posted by & filed under Part 1 Business in a Global Environment, Part 4: Marketing Management.

Description:  Think you’re spending a lot more for your French wines than you did in 1986? It all depends on which ones.

Source:  Fotune.com

Date: 12/09/2011

Link:  http://features.blogs.fortune.cnn.com/2011/12/09/wine-price-change/?iid=SF_F_River

Questions for discussion:

  • Describe the price movements over the years?
  • How have consumers reacted?
  • Explain the reasons for price changes.

Posted by & filed under Part 1 Business in a Global Environment, Part 4: Marketing Management.

Description:  New research from Google and Ipsos claims that recall improves when TV spots appear again in YouTube pre-rolls, making a stronger case for its pre-roll and in-stream ads

Source:  Clickz.com

Date: December 06, 2011

Link:  http://www.clickz.com/clickz/stats/2130484/brands-increase-recall-tv-digital-mix-google

Questions for discussion:

  • What does this research suggest to advertisers’ use of different media?
  • Does this research suggest anything positive for TV?

Posted by & filed under Part 1 Business in a Global Environment, Part 4: Marketing Management, Part 5 Managing Technology and Information, Part 6 Managing Financial Resources.

Description:  The online giant has opened a holiday pop-up store in the U.K. where shoppers can purchase items with their phones and have it delivered to their homes.

Source: CNNMoney.com – video report

Date: 12/02/2011

Link:  http://money.cnn.com/video/technology/2011/12/02/t-ts-ebay-popup.cnnmoney/

Questions for discussion:

  • What are the advantages and disadvantages of this sort of retailing strategy?
  • Who are the target customers for this type of shopping?
  • Could it be successful at other times of the year or possibly continuously?
  • What are the financial implications for running this sort of retail business?

Posted by & filed under Part 1 Business in a Global Environment, Part 4: Marketing Management.

Description:  Hollywood studios increasingly are releasing movies overseas first

Source: Businessweek.com

Date: 12/01/2011

Link:  http://www.businessweek.com/magazine/tintin-opening-in-theaters-far-from-you-12012011.html

Questions for discussion:

  • Summarize the strategic thinking in Hollywood today.
  • Do you think it makes sense?
  • How else would you strategize in this global industry?

Posted by & filed under Part 1 Business in a Global Environment, Part 4: Marketing Management, Part 5 Managing Technology and Information.

Description:  Research In Motion Ltd. (RIM-T17.08-1.73-9.20%) took a hit of nearly half-a-billion dollars on its PlayBook tablet, but it was troubling news about sales of its BlackBerry smartphones that stoked fresh worries from investors about the tech giant.

Source:  GlobeandMail.com

Date: 12/02/2011

Link:  http://www.theglobeandmail.com/globe-investor/rim-finds-new-ways-to-disappoint-investors/article2257745/

Questions for discussion:

  • Summarize the highlights in this report.
  • Would you be a buyer or seller of the firm today?
  • How would you advise management to boost sales?

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 5 Managing Technology and Information.

Description:  Facebook has acquired location sharing service Gowalla for an undisclosed sum, according to a source close to Gowalla.

Source:  CNNMoney.com

Date: 12/02/2011

Link:  http://money.cnn.com/2011/12/02/technology/gowalla_facebook/index.htm?iid=SF_BN_Lead

Questions for discussion:

  • What are the reasons behind this and other acquisitions by Facebook?
  • What are the advantages and disadvantages of this strategy from a strategic managerial as well as a financial point of view?

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management.

Description:  Like many Americans, I like to shop at small, locally-owned businesses when I can. Millions of people participated in “Small Business Saturday” this past weekend, with an eye toward improving our local economies. After all, a 2008 study of Grand Rapids, Mich. from research firm Civic Economics found that locally-owned businesses tend to spend a higher percentage of their revenue on payroll than chains. For instance, for every $1 million in revenue, chain restaurants employed 9.7 people while independent restaurants employed 14.8. In other words, if you want to create jobs, you buy local.

Source:  CBSNews.com (MoneyWatch)

Date: November 29, 2011

Link:  http://www.cbsnews.com/8301-505143_162-57332742/the-joy-and-peril-of-small-business-shopping/?tag=nl.e857

Questions for discussion:

  • Why would shopping at smaller businesses help the economy?
  • Why do you suppose smaller businesses employ more workers than chains?