Posts Tagged: (p390)

Apple’s Journey to Becoming the First Trillion Dollar Company

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 5 Managing Technology and Information, Part 6 Managing Financial Resources.

Description: It has some work to do. Source: Fortune.ca- video report Date: March 30 , 2017 Link: http://for.tn/2odQddI Questions for Discussions: What are the two ways Apple can continue to grow, according to the report? Who would you merge Apple with in order to continue the current growth rate? Do you think the firm can… Read more »

ESPN Has Seen the Future of TV and They’re Not Really Into It

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 5 Managing Technology and Information, Part 6 Managing Financial Resources.

Description: As more fans cut the cord and go mobile, the network is busy protecting its cable-TV money machine. Source: Bloomberg.com Date: Mar 30, 2017 Link: https://www.bloomberg.com/news/features/2017-03-30/espn-has-seen-the-future-of-tv-and-they-re-not-really-into-it Questions for discussion: How has the business model changed at ESPN? What can the company do to deal with these changes to operations?

Listen In: A Conversation on the Evolution of Pay TV

Posted by & filed under Part 1 Business in a Global Environment, Part 4: Marketing Management, Part 5 Managing Technology and Information.

Description: In the latest episode of eMarketer’s “Behind the Numbers” podcast, analysts Paul Verna and Gerard Broussard discuss what audience fragmentation means for the TV industry and whether internet-delivered live programming represents a fundamental challenge to the traditional broadcast model. Source: eMarketer.com Date: March 30 , 2017 Link: https://www.emarketer.com/Article/Listen-In-Conversation-on-Evolution-of-Pay-TV/1015539?ecid=NL1001 Questions for Discussions: Summarize the highlights… Read more »

Airbnb’s Brian Chesky: I’ve been obsessed with ‘a better way to design communities’

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 5 Managing Technology and Information, Part 6 Managing Financial Resources.

Description: Airbnb co-founder, CEO and Head of Community Brian Chesky sits down with Sunday TODAY’s Willie Geist and shares how the now-iconic company started with a set of air mattresses and has grown to a multibillion-dollar company that is disrupting the lodging industry. Source: NBC.com – video report Date: Mar 19, 2017 Link: http://www.today.com/video/airbnb-s-brian-chesky-i-ve-been-obsessed-with-a-better-way-to-design-communities-901488195794 Questions… Read more »

How Robots Will Lead To More Jobs

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 5 Managing Technology and Information.

Description: Universal Robots’ Douglas Peterson sees a future of ‘man with machine.’ Source: Fortune.com – video report Date: Mar 16, 2017 Link: http://for.tn/2mtTz7w Questions for discussion: What did you learn from this discussion? How should businesses and employees regard the growth of robotics, according to the report? How do you envision the future workplace?

What Brands Can Do to Win the Trust of Women

Posted by & filed under Part 1 Business in a Global Environment, Part 4: Marketing Management, Part 5 Managing Technology and Information.

Description: Providing good customer experience is a start Source: eMarketer.com Date: March 15, 2017 Link: https://www.emarketer.com/Article/What-Brands-Do-Win-Trust-of-Women/1015407 Questions for Discussions: What does the report say about women consumers? What is the take away for management?

SPOS #557 – Douglas Rushkoff Debates Media, Technology And Politics

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 5 Managing Technology and Information.

Description: Here it is: Six Pixels Of Separation – The Mirum Podcast – Episode #557 – Host: Mitch Joel. When the state of media, news, broadcasting and digital channels creates more confusion than better solutions, there are few big brains I’d rather sit and discuss this with than Douglas Rushkoff. Source: TwistImage.com Date: Mar 10,… Read more »

Can McDonald’s Win Back Consumers with Ordering App?

Posted by & filed under Part 1 Business in a Global Environment, Part 4: Marketing Management, Part 5 Managing Technology and Information.

Description: The fast-food giant is beta-piloting the app in 29 restaurants throughout Monterey and Salinas, Calif., and will expand to an additional 51 restaurants in Spokane, Wash., later this month. Source: eMarketer.com Date: March 14, 2017 Link: https://retail.emarketer.com/article/mcdonalds-win-back-consumers-with-mobile-ordering-app/58c9b49aebd4000e20e0fca4?ecid=NL1001 Questions for Discussions: What does the report say about consumer response to these sorts of apps? Why… Read more »

Intel Buys Mobileye for $15.3 Billion in Bid to Lead Autonomous Car Market

Posted by & filed under Part 1 Business in a Global Environment, Part 2 Starting and Growing Your Business, Part 3 Management: Empowering People to Achieve Business Objectives, Part 4: Marketing Management, Part 5 Managing Technology and Information, Part 6 Managing Financial Resources.

Description: In the world of driverless cars, household names like Google and Uber have raced ahead of rivals, building test vehicles and starting trials on city streets. Source: NYTimes.com Date: Mar 13, 2017 Link: https://www.nytimes.com/2017/03/13/business/dealbook/intel-mobileye-autonomous-cars-israel.html?ref=business&_r=0 Questions for discussion: How is does this deal help both firms go forward? Do you think this technology is the… Read more »

Attention 20-Year-Olds: Don’t Ruin Your Finances

Posted by & filed under Part 5 Managing Technology and Information, Part 6 Managing Financial Resources.

Description: Here are 5 tips to avoid the common mistakes. Source: Fortune.com – video report Date: Mar 10, 2017 Link: http://for.tn/2mR4g8I Questions for Discussions: Which tip do you think is likely to pose the greatest problem for people you know? Why do you suppose managing debt has become a problem for so many young people?… Read more »